International SEO agency
For websites in multiple languages
Do you want to grow your website beyond Belgium or the Netherlands? Then classic SEO isn’t enough. International markets require a multilingual SEO strategy that takes local search intent, language nuances, and technical structure into account.
As an experienced SEO agency, we help businesses become visible on Google, in every language and every country that matters to you.
Who can benefit from an international SEO agency?
International SEO works for websites and webshops that want to sell across borders. But it’s also extremely valuable for SaaS companies with international clients, export companies, tourism players, and B2B organizations with multiple target markets.
More visibility and growth abroad
No matter how strong your product or service is, without visibility in foreign SERPs, you’re missing out on revenue. International SEO ensures that your website appears for relevant searches in, for example, Germany, France, the UK, the US, or other target markets. Multilingual and multi-regional SEO is search engine optimization for websites in multiple languages or regions.
In this process, optimizing content, technical aspects, and authority for each language version is the absolute priority. These factors determine how Google evaluates your website abroad. And make no mistake: just because your website performs well in Belgium doesn’t mean it will reach the same heights across the border.
Understand local search intent
Finding your way online in multiple countries and languages is no easy task. Search behavior varies by country and language. What works in Flanders often fails in Germany or France. We analyze each market to see how people search, which terms convert, and which content builds trust. This way, you don’t just attract traffic, but the right visitors.
Difference between multilingual and multi-regional
Multilingual focuses on language (e.g., Dutch, French, German). Multi-regional focuses on countries or regions (e.g., Belgium vs. France). As an international SEO agency, we combine both with the right URL structure, hreflang tags, and local content strategy.
Tools used by a multilingual SEO agency
We combine insights from technical crawlers, international keyword research, and performance insights per country. Google Search Console (and potentially online ads) give us visibility into local search terms, CTR, and conversion opportunities. We adjust everything based on data, not gut feeling.
We do this using handy SEO tools such as:
- Digital Climax Architect: Comprehensive tool for sitemapping, wireframing, keyword research, and copy creation
- Screaming Frog: Website crawler to map out technical issues
- Ahrefs or Semrush: Ideal for performing SEO analyses of your market and your competition
- Google Search Console: Free tool to measure website performance
How much does international SEO cost?
You can’t just put a price tag on international growth and expansion. The cost of international SEO depends on the number of languages, countries, and the complexity of your website.
You invest in the long term in strategy, technical setup, content, and authority. In return, we build a sustainable channel with a strong long-term ROI.
Common mistakes in international SEO
Automatic translation without optimization
Literally translated content lacks local keywords and persuasive power. Google recognizes this and penalizes it in the rankings. Pushing your website content through ChatGPT is indeed the easiest and cheapest way. But know that you can lose customers if you cut corners.
Generalizing customs and preferences
We live in a colorful world with a multitude of cultures, customs, and preferences. So it wouldn’t be smart to assume that a certain style, taste, or expression simply applies to another country. The best example is Belgium and the Netherlands. We are neighbors and speak almost the same language, but we have completely different customs and expressions.
Incorrect settings or lack of local authority
An incorrect technical setup (hreflang) causes Google to show the wrong page in the wrong market. But even without local SEO authority from backlinks, you’ll remain invisible, no matter how good your content is.
SEO expert cases
What our SEO experts did
From nowhere to be found to a revenue machine
At the first introduction, this client was nowhere to be found on relevant keywords. We got to work with an extensive analysis and set up a tailor-made plan.
Today, the website attracts more than 1,000 visitors per month. Many interesting leads, but especially extra orders, mean that this campaign is helping the client grow.
Top position in Google
To bring more customers to their business, we got to work with SEO. We had a new website built and focused on good visibility from step one. We guide you from A to Z for great results.
In the figures below from the past 3 months, you can see the effect of a well-thought-out SEO strategy. We don’t spend any advertising budget, yet we attract many new customers using SEO.
Hiring an experienced SEO expert for your business
The results speak for themselves. We give 150% to get you to the top of Google. In doing so, we focus on results and your company’s goals.
We are happy to use our built-up expertise to help your website grow as well. An investment where you can’t lose.
What can we do for you?
Feel free to call us or leave your details. We’d love to meet up and see how we can get your business to the top of Google too.
